Market analysis for mcdonalds and kfc

Doubtful and bad debts stayed at historically low levels. Moreover, Australian banks demonstrated strong profitability growth inenabling

Market analysis for mcdonalds and kfc

Look for the Golden Arches! Every employee has a part to play in providing with a service with best practise found anywhere in the trade.

Products McDonalds provide high quality products, such as burgers, fries, drinks, muffins, etc, which are safe and reliable that it does what it is supposed to do, but not only does the quality of the products matter, the good value for money affects the business.

They ensure that a high standard of the product is carried out at all times and they try to compete very competitively with other fast food businesses with their good value for money. Also a customer would know if the product is good value for money by checking in another food outlet like KFC for their services and products.

McDonalds also play a role especially into the goods being safe to use and being very reliable with provided instructions. The products of McDonalds are safely packaged when it is required for the product, in order the customer does not have any problems or and negative feedbacks to McDonalds.

Also, McDonalds ensure to offer nutritional guide of the product clearly state what the product contains. Staff However, not only the high quality standards of food affects the business, the staff who are presently providing the service are entitled to establishes him or her self with their tone the sound of the voicemanner the level of maturitylanguage and body language well enough to satisfy the customer and to make them appreciated of feeling more welcomed and values them as a proper customer.

Premises All premises in McDonalds are cared for very much and are cleaned before opening times and after closing times. These are well sign posted with safety signs so to ensure the customer does not endanger him or her self in any way.

Also these premises are quite spacious which customers can easily work through for their own needs.

Market analysis for mcdonalds and kfc

Some McDonalds have two floors but the one I visited on Broad St has one floor, but it is quite spread out which contains tables and chairs on the side of the walls, so the customer can easily walk through. High chairs, baby changing area and disabled toilet, normal separate toilets for men and women.

Delivery McDonalds do not deliver their goods as it is not recommended as a customer service in the business, but if a customer were to have a disability, their goods would have been delivered by a member of staff on their own free will.

An Analysis of McDonalds Health Menu - McDonalds is one of the most well known fast food restaurants in the world. It is so popular that it sells seventy-five hamburgers every second and is shockingly also the worlds largest toy distributor (Lubin, and Badkar.). Snacks, confectionery and deserts. This McDonald’s SWOT analysis reveals how the most successful fast-food chain company of all time uses its competitive advantages to continue Brands, Inc. (KFC), Starbucks Corporation, Wendy’s Company and many other restaurant chains. McDonald’s Corporation’s business overview from the company’s financial report: Market power.

Minor complaints are solved by staff on duty that apologise for the problem, provide the help or assistance required to check the customer is satisfied. If the problem is more serious, then it is referred to the manager immediately, so the problem is solved efficiently. Also if the product is quite cold, the matter will be resolved by a simple exchange for the same product without any hesitations.

Payment McDonalds do accept cash and cheques as a payment method but they do not take credit cards although there are ATM machines available outside most stores so the money can be obtained from the credit card easily.

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Communicating with customers Customers intend to communicate with staff about a whole lot of issues relating to goods and services on offer, such as pricing, availability, contracts and after-sales service. Customers with different disabilities will have different needs. In addition to the telephone and text can benefit a range of customers.

There are ranges of systems to enhance communication for people with hearing impairments. Some are relatively simple, such as induction loops, which is used at the counters. In situations where it is not reasonable to install an induction loop or other type of voice enhancement system, staffs communicates in other ways, such as exchanging written notes with customers with hearing impairments.

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Also the grammar and punctuation is very important because sometimes it may mislead the person. Staffs are encouraged to look straight at customers and not cover the mouth when they are speaking to them.

Allowing extra time, and repeating back to the customer to check accuracy and understanding, can benefit customers with learning difficulties and with speech impairments.

When the customer is in need of help staff would communicate to guide them through the food outlet but the customer may not be able to speak good English which the staff may intend to speak the language like urdu, so this is a form of verbal communication in another language.

Governments are also applying restriction for issuing license for franchises. There should be good relationships with government in giving tax and employments in international markets.

McDonald is also pressurized by china because they are disrupting the culture. In international markets the economies of the country also affect the sales of the products because if the economy is not stable and people of the country have not much income it will effect the business.

Social In developing countries the lifestyle of people changing very fast like Malaysia because of their developing economy more people of the country are financially able to eat fast food.

In Middle East countries urban young generation wants new technology in their lives like wireless internet, credit card payment and other attractions like music. Technolgical Advertisement is the most powerful toll of McDonalds to create a demand of its products and especially McDonalds works hard to create the demand of its product in the minds of young generation.

Legal McDonalds cares its reputation in fast food market they follow 20 working hours for student employees in UK as according to the rule in UK and also internationally they respect all the polices which are applied for fast food chains.

Human resource management plays an important role in the success of a company. Most of the companies are very keen to pay attention towards their employees. The most important part of human resource management is Training and Development. It plays a key role in every organisation though few people disagree about the importance of training and development in the success of organisation.This McDonald’s SWOT analysis reveals how the most successful fast-food chain company of all time uses its competitive advantages to continue Brands, Inc.

(KFC), Starbucks Corporation, Wendy’s Company and many other restaurant chains. McDonald’s Corporation’s business overview from the company’s financial report: Market power.

KFC vs McDonald’s | Free Essays - ashio-midori.com

With unemployment at a year low, restaurants are struggling to hire and retain workers. One fast-food CEO says that labor shortages is the industry's biggest challenge in , an opinion.

Market analysis for McDonalds and KFC The long journey of the burger brand started in , when two brothers, Dick and Mac McDonald opened the first McDonalds restaurant in San Bernardino, California.

It is always tricky for multinationals to pick a name that sounds right to Chinese ears, but few went as wrong as McDonald’s latest business tweak. When the news broke last week that the. The long journey of the burger brand started in , when two brothers, Dick and Mac McDonald opened the first McDonalds restaurant in San Bernardino, California.

McDonalds believe that good customer service is the responsibility of everybody in the company. Every employee has a part to play in providing with a service with best practise found anywhere in the trade.

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